ULRICHSHOF is one of Germany’s leading family hotels and has a clear mission: to offer guests a modern, digitally enhanced stay while boosting internal efficiency. By integrating Guestnet and hotelkit, the hotel has streamlined operations, strengthened team communication, and elevated the guest experience across the board.
In an interview, hotel owner Nikolaus Brandl explains why ULRICHSHOF decided in favour of Guestnet and hotelkit. The goal was clear: improve internal communication and offer guests a smarter, more personalized digital experience. Both platforms deliver exactly what the hotel needs: improved team performance, streamlined communication, increased transparency, and personalized guest service that’s faster and more responsive than ever.
“Our goal was to streamline internal communication while providing guests with a modern, digital guest service experience.”

Nikolaus Brandl
Owner,
ULRICHSHOF
Digitalization meets efficiency: Key benefits at a glance
Seamless operations thanks to the smart integration
Thanks to the seamless integration between Guestnet and hotelkit, sign-ups for the weekly program are automatically transferred from Guestnet into hotelkit and instantly routed to the responsible departments—no delays, no manual steps. This ensures smooth task execution and reliable documentation. The hotel also makes strategic use of upselling tools to manage bookings for wellness treatments and beverage services.
These departments benefit most from the integration
- Front Desk: Better visibility into add-on bookings makes handling last-minute requests quick and easy.
- Spa Department: Tickers and push notifications streamline real-time communication on availability.
- Service team: Personalized beverage service helped generate additional revenue.
Better communication, stronger teamwork
Guestnet and hotelkit have created a centralized digital hub that eliminates misunderstandings and keeps everyone aligned. With shared access to up-to-date information, cross-department collaboration has never been easier. It also cuts down on paperwork and manual processes, giving staff more time to focus on what really matters: guests.
“The platforms created a central digital hub that virtually eliminates miscommunication and lost information.”

Nikolaus Brandl
Owner,
ULRICHSHOF
Faster response times and happier guests
Because tasks are instantly assigned and forwarded, response times have improved noticeably. This has had a direct impact on guest satisfaction and is reflected in reviews—guests frequently praise the hotel’s fast and reliable service. Additionally, using the tools has greatly reduced the time it takes to process negative feedback, allowing the team to identify and resolve issues more quickly.
Smoother day-to-day operations
The digital tools from Guestnet and hotelkit ensure clear processes and transparent task distribution, significantly reducing the team’s workload. Prioritized tasks are always visible, ensuring efficient and well-structured execution.
Measurable results: higher revenue and efficiency
ULRICHSHOF has achieved real, measurable revenue growth since introducing both tools. Efficient management of add-on services—like last-minute spa bookings and optimized spa utilization—has helped nearly eliminate downtime during peak seasons.
Advice for other hotels: Best Practices
Nikolaus Brandl encourages fellow hoteliers to focus on proper staff training and to clearly communicate the benefits of the tools across all departments. He emphasizes the importance of building a culture of open feedback—both within the team and with the tech providers—as essential to continuously adapting the tools to the hotel’s needs. Regular updates and involving staff in the process play a key role in driving long-term engagement and the successful adoption of digital tools.
The successful collaboration between ULRICHSHOF, Guestnet, and hotelkit shows how modern hotel tech can streamline internal processes while also enhancing the guest experience and delivering unforgettable guest experiences.